Blog Archives

App Rewards Club’s First Report

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This morning Ken and I released our first report on the App Rewards Club blog. Inside, we’ve shared aggregate results for 12 apps that switched from paid to free as well as some analysis on Free App A Day. In addition, there’s also other news about our business so far. I hope you enjoy the

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App Rewards Club

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I’ve been a little bit secretive about what I’ve been working on lately, but with our launch approaching it’s time to let the cat out of the bag and start talking about App Rewards Club.

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My First Experience at a Game Jam

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My experience and reflections upon my first game jam and the prototype we developed that will become a small free HTML5 iPad App.

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Pixel Fighters: A Post-Mortem

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Allow me to get straight to the sales juice of this post, the rest can come from there. This project cost me a total of $5000 for the original game and $2000 in my second major update.  As you can calculate from the numbers, I’ve made only about $2250 in the past year and a quarter.

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Brief Reflections On A Meeting With iTunes Canada

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This week, thanks to my employer, I was very lucky to have the opportunity to visit iTunes Canada and meet several employees who manage marketing. I was ridiculously excited about the chance to visit an Apple office and hear about App Store marketing from the source. It was a great experience, everyone was really friendly

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