Blog Archives
App Rewards Club
I’ve been a little bit secretive about what I’ve been working on lately, but with our launch approaching it’s time to let the cat out of the bag and start talking about App Rewards Club.
Pixel Fighters: A Post-Mortem
Allow me to get straight to the sales juice of this post, the rest can come from there. This project cost me a total of $5000 for the original game and $2000 in my second major update. As you can calculate from the numbers, I’ve made only about $2250 in the past year and a quarter.
Brief Reflections On A Meeting With iTunes Canada
This week, thanks to my employer, I was very lucky to have the opportunity to visit iTunes Canada and meet several employees who manage marketing. I was ridiculously excited about the chance to visit an Apple office and hear about App Store marketing from the source. It was a great experience, everyone was really friendly
Company, App, or Individual – How Do You Represent Yourself?
Company, App, or Individual – How do you represent yourself when entering the iOS Market and communicating? Some pros and cons
Marketing Driven vs. Product Driven Development (“Indie” Is Irrelevant)
The definition of “Indie” is doomed to ambiguity and subjectivity, but it doesn’t really matter anyway. There are two types of development – Marketing driven and Product driven. This is what really defines you.

